Celebrating The Beatles’ Sgt. Pepper’s with new box set, Pepper Day in North America

Sgt. Pepper's

Not only did the month of May bring the arrival of The Beatles Channel to SiriusXM, it also saw the release of an epic multi-disc box set commemorating the 50th anniversary of Sgt. Pepper’s Lonely Heart Club Band. The eighth studio album from the Beatles was groundbreaking at the time, and has only become more revered over the ensuing decades since its release.

THE BEATLES’ SGT. PEPPER’S LONELY HEARTS CLUB BAND PREVIEW

The new Super Deluxe box set is an astounding history lesson on an enduring piece of music history. While the Beatles Anthology sets from twenty years ago raided the vaults for wonderful unreleased takes and tracks from the band’s monumental career, this Sgt. Pepper’s set is the first to be devoted to one album from the Fab Four’s catalogue. They couldn’t have picked a better place to start.

Working with producer George Martin, John, Paul, George and Ringo were pushing the boundaries of what artists could do in the recording studio. Like their friendly American rival, Brian Wilson, the band and Martin knew that there were unlimited possibilities when in came to the creative process. Having made the decision in 1966 to stop touring, the Beatles now had the time to explore and experiment

You can hear the band’s creative process throughout the Sgt. Pepper’s Lonely Heart’s Club Band 50th anniversary editions. Both the 2 CD set and the 6 disc Super Deluxe edition trace the evolution of the album’s 13 tracks, along with multiples takes of songs like Strawberry Fields Forever and Penny Lane, the singles the band recorded that didn’t make the final album.

There’s also a beautiful new stereo remix of the original album, courtesy of George Martin’s son, producer Giles Martin. Imagine sitting in the room as the band played the entire album – that’s what this new mix manages to deliver to fans. Though it may sound like a lot of hyperbole, this mix is like hearing the album for the first time. For those with surround sound at home, the Super Deluxe contains a Blu-ray and DVD featuring a documentary about the album, along with a 5.1 surround sound mix that puts you right in the middle of the studio. There’s also a hardcover book that expands upon the entire Sgt. Pepper experience, from its recording to the album cover to lyrics and song specific details.

Sgt. Pepper's

And if you can’t get enough of Sgt. Pepper’s Lonely Hearts Club Band, this June 1st is officially Pepper Day in North America. You can hear Sgt Pepper’s Lonely Hearts Club Band in its entirety, mixed especially for Dolby Atmos by Giles Martin, Chris Jenkins & Sam Okell. Dolby Atmos® transports you into the story with breathtaking, moving audio that fills the cinema and flows all around you.

This event is the only opportunity to listen to this amazing new mix in select cinemas

All tickets are FREE and you can pick them up at the theatre box office starting May 26.For theatre locations, please visit www.Cineplex.com/Pepper.

The Beatles Channel will celebrate “Pepper Day” on Thursday, June 1, the 50th anniversary of the band’s acclaimed Sgt. Pepper’s Lonely Hearts Club Band, playing the album’s new Anniversary Edition 2017 stereo mix in its entirety at 5pm ET. This will be followed at 10pm ET by the “Alternate Pepper,” an airing of the entire album reimagined with previously unreleased alternate takes and instrumental versions found on the new Sgt. Pepper’s Lonely Hearts Club Band Anniversary Edition Super Deluxe Box Set.

The celebration continues throughout the weekend with “Sgt. Pepper Forever,” a new two-hour documentary special written and produced by Beatles historian Kevin Howlett in the UK. Hosted by Martin Freeman, the special reveals the revolutionary studio techniques used during the remarkable sessions dating from November 1966 to April 1967 and also examines the album’s huge impact on the history of music. Featuring interviews with Paul, George, Ringo and Beatles producer George Martin, “Sgt. Pepper Forever” will premiere on Friday, June 2 at 1pm ET, with encore airings Friday, June 2 at 8pm ET; Saturday, June 3 at Noon ET; and Sunday, June 4 at 10pm ET.

A splendid time is guaranteed for all.

 

 

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