Business Manager Revenue Analytics

Reporting to Director, Financial Planning

The Business Manager, Revenue Analytics is responsible for revenue growth through optimization and pricing analytic leadership and building strong relationships across the organization. The individual in the role will lead the long-term revenue driving strategy to maximize company profitability, work alongside the Marketing, CRM, Operations, and Finance teams.

Job Details


Revenue Planning and Pricing Analytics:

  • Preparing Annual Operating Plan/Strategic Plan/ Monthly forecasting of the company’s revenues, including leading overall processes and timelines based on company performance, market conditions, competitive activities, and growth opportunities
  • Complete promotional pricing post analysis in partnership with CRM, Finance, and Marketing teams (i.e. Lifetime Revenue Analysis)
  • Lead pricing strategy and architecture; develop pricing actions and recommendations to drive profitability while maintaining value proposition
  • Develop a road map for future strategic pricing capabilities (tools, systems, data) relating to the collection and synthesis of competitive and market pricing insights (elasticity analysis, customer segmentation, competitive price, scenario modeling) to inform pricing strategy
  • Develop the testing capability to support pricing (e.g., price changes, promotional offers) and marketing campaigns
  • Develop and maintain the deferred revenue model by working closely with the Subscriber planning team to understand the inputs
  • Conduct deep-dive analysis into subscriber revenues behavior by using SQL
  • Work with both US and internal Canadian teams to track progress towards revenue KPIs such as ARPU and Discounting
  • Manage the end-to-end analytics of our approach to revenue optimization and applying creativity to generate data-driven insights to create value in our market
  • Assist in the preparation of monthly and quarterly board of directors presentations
  • Provide financial support in analysis, recommendation, and implementation of solutions and improvements
  • Ensure continuous process improvement in terms of efficiency, transparency, and overall effectiveness in driving better business decisions
  • Assist in preparing Annual Operating Plan, including leading the overall process and timelines
  • Analyze results against budget and prepare commentary on variances
  • Assist in developing reforecasts and strategic plans at the corporate level based on actuals and future financial projections
  • Assist in overall monthly flash/forecast to provide results before month-end, allowing for time-sensitive analysis and decision-making


  • Deliver actuals reporting to business units and finance team, including tracking of key metrics in relation to month-end finance activities
  • Analyze variances and prepare flash forecasts for respective departments
  • Monitor month-end accruals and reversals process by working closely with the accounting team
  • Prepare reports and presentations for monthly and weekly management meetings and quarterly board deck meetings


  • Develop, implement, and use tools for managing and analyzing financial performance
  • Strong financial modeling skills and understanding of P&L (Profit & Loss Statement)
  • A demonstrated leader who can provide sound economic analysis to steward decision making
  • Create models and metrics to improve upon forecasting of financial performance continuously
  • Develop financial models to evaluate the effectiveness of a business idea and provide recommendations, as well as track results to expectations
  • Be able to analyze and organize large volumes of data into a predictive model to drive effective business performance and decision-making

Knowledge and Skill Requirements

Level of Education

  • Bachelor’s degree in commerce, business administration, or economics
  • Recognized accounting designation (CA, CMA, CGA, or equivalent) an asset
  • Intermediate SQL knowledge is a MUST
  • Familiar with a range of data tools (i.e., Python, Amazon Redshift, R)
  • Experience in applying data science methods to business problems

Job-Related Experience

  • Minimum 3 years of relevant experience

Skills and Background

  • Ability to create complex, multi-year financial models
  • Familiarity with subscriber-based business
  • Advanced-level skills in Microsoft Excel, Hyperion Essbase, and Oracle Financials


  • This position requires the objective review of complex work problems, obtaining cooperation or approval, requires considerable resourcefulness.


As a result of the COVID-19 pandemic and the need to strengthen and promote health protection within SiriusXM Canada, employment is conditional upon the ability to provide authorized proof of full COVID-19 vaccination status, at least 14 days prior to starting employment with SiriusXM Canada. SiriusXM Canada acknowledges its obligations under the applicable human rights legislation and will comply with its duty to accommodate in appropriate cases.

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