Serve up the Sounds of SiriusXM
Join our Pre-Owned Program today. You could win exclusive experiences, and your customers receive the best SiriusXM has to offer.
Join the Pre-Owned Program today — at no cost to you or your customers.

Customers get a free 3-month trial
Build loyalty with a 3-Month Platinum package for all customers purchasing a SiriusXM equipped pre-owned vehicle. No strings attached. No credit card required.
The free trial is available on all Satellite Radio-Equipped vehicles, regardless of manufacturer. The dealer demo service is available during test drives. Share the SiriusXM experience with your customers to find what moves them. Available to your dealership at no cost.
What do your customer’s get?
With All Access, customers get every channel SiriusXM has to offer, inside and outside the car.
- 425+ channels, including 160+ in your car & more to stream with the SXM App
- Ad-free music for every genre & decade plus artist-created channels
- Original talk, podcasts, exclusive comedy & news from every angle
- NFL, MLB, NBA, NHL, and NCAA play-by-play, NASCAR and PGA TOUR, plus the biggest names in sports talk
- 2 Howard Stern channels, including video
- Personalized ad-free music streaming stations with Pandora
- SiriusXM video library of in-studio shows & performances
- 425+ channels, including 150+ in your car & more to stream with the SXM App
- Ad-free music for every genre & decade plus artist-created channels
- Original talk, podcasts, exclusive comedy & news from every angle
- NFL, MLB, NBA, NHL, and NCAA play-by-play, NASCAR and PGA TOUR, plus the biggest names in sports talk
- 2 Howard Stern channels, including video
- Personalized ad-free music streaming stations with Pandora
- SiriusXM video library of in-studio shows & performances
How it works
How it works
Sign Up: Enroll in the program by authorizing SiriusXM to extract your pre-owned vehicle inventory sales info from your SureFire Dealership Management System (DMS)*
Resend Signal: Once the vehicle is registered in the dealership inventory, a signal resend is all that is required to activate your 9-month dealer demo subscription. This can take up to 3 days from inventory processing.
Sell: Once SiriusXM receives the vehicle sold record, the 3-Month Customer Trial will begin without interruption.

What happens after I enroll?
After we successfully activate your dealership, you will receive a Welcome Kit in the mail with free SiriusXM materials for your dealership and your customers.
Use the SiriusXM Dealer App to activate the demo service on all equipped vehicles on your lot.
*SiriusXM will use this data to activate the 180-Day Dealer Demo Service on your inventory and automatically start your customers’ complimentary trials.